Lashes by V is a boutique lash studio in downtown Toronto, run by premier lash artist, Vanessa Pacheco. Lashes by V offers quality semi-permanent eyelash extensions in both the classic and volume styles as well as basic training courses for aspiring lash technicians.

I was approached by Vanessa to create a simple brand identity that reflected herself and her quality work in the form of a monogram, as well as a responsive website. The goal was to not only help boost her business’ web presence, but also create a space for her existing & future clients to book appointments and stay up-to-date on the care + maintenance of their new lashes. 


Lashes by V

Brand Identity, Web Design, Illustration



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Preliminary Web Reference Guide

Preliminary Web Reference Guide